Aura Blog by Abi Dee

Fall in love with Knitwear this Winter Season

Fall in love with Knitwear this Winter Season

As we head into January it's time to get excited about all things knitwear! Whether it be a jumper, cardigan, scarf, or snuggly pair of socks her...

Introducing Aura Beverley’s Winter Wardrobe 2021

With summer fading away and darker nights slowly drawing in, it's time to turn your attention to your winter wardrobe. After spending last winter s...

How to build the perfect capsule wardrobe

Ever feel like you have a packed wardrobe and nothing to wear? Maybe you need to cut back and clear out to find your style. Designing a capsule war...

Brand Spotlight: Connock London

The award-winning British fragrance company Connock London brings a unique heritage to our brand portfolio. If you’ve been searching for fresh an...

New Brand Spotlight: Introducing ‘Varley’

New to Aura, activewear brand Varley is stylish, functional, and super comfy. Here we explain why we’re so excited to bring it to the store. Lon...

6 Stunning Dresses, Just In Time for Summer

Introducing Aura’s summer dress edit for 2021. Hello, sunshine! If you’re anything like us, now that it’s warmer, you’re probably living in dresse...